Search absolute top impression rate is the percent of your impressions that are shown as the very first ad above the organic search results. Use this metric to see whether changes in performance are due to changes in your ads’ location.
Impression % (Absolute Top)
Search absolute top impression rate is the percent of your impressions that are shown as the very first ad above the organic search results. Use this metric to see whether changes in performance are due to changes in your ads’ location.